Tuesday, May 05, 2015

Congratulations to our first Fashion Design Sponsor

Veronica Marziale
In 2014, BeadFX started a new venture in the sponsorship of a student in Ryerson University's Fashion Design Program. Veronica Marziale, a fourth-year student, contacted us to see about the possibilities of assisting her in the completion of her graduation collection which featured Swarovski sew-on crystals. We were happy to play a part!

On Wednesday, April 1, Veronica and her graduating class presented their collections at the 2015 Mass Exodus fashion show. BeadFX owner Margaret Yamanaka and I were proud to be sitting in the audience to witness Veronica's accomplishment.

Inspiration
The Soleluna collection was inspired by the Italian island of Capri, and the opulent lifestyle that it exudes. Capri is an island of fantasy and one in which people escape their ordinary lives to experience the beauty of nature, and nightlife. Soleluna is an Italian word which means sun and moon, and more commonly represents an Italian fairytale of sleeping beauty. The juxtaposition of night and day is reflected through the pale colored silks and rigid Swarovski crystals, which are beautiful under the light of the sun and even more beautiful under the light of the moon. The collection uses, delicate silks and lace with a strong emphasis on beading which give the collection a sense of luxury and make the wearer feel beautiful. 


Sketches of the Collections
Veronica's designs were classical and featured a muted colour palette of silk-based fabrics such as crepes,brocades and georgettes. 








The Garments

Congratulations Veronica! BeadFX will be looking at ways to expand this scholarship opportunity to include other fashion programs in the Greater Toronto Area.

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